Ford has earned significant honors in 2026, taking the No. 1 spot in J.D. Power's Initial Quality Study for the first time since 2010. By prioritizing advanced driver technology, enhanced safety standards, and eye-catching styling, Ford has set a new benchmark for initial quality.
No. 1 Mainstream Brand
Ford's growth trajectory is undeniable. Rising from No. 15 in mainstream brand rankings in 2023, Ford climbed past competing manufacturers to secure the top rank. Jim Farley, Ford President and CEO, expressed appreciation for the team's effort.
"This is a proud day for everyone at Ford and the result of years of intensive work across our company. Many doubted that an American company with a huge American workforce could compete with the world's best on quality, let alone reach the top. But we put our heads down and worked together every day to deliver for our customers." Farley noted, "Today, Ford is not only the most American automaker but also the gold standard for new vehicle quality."
Speaking on the results, Thomas King, J.D. Power president of OEM solutions, highlighted the dominance of Ford's staple nameplates: "The Ford F-150, Ford Mustang, and Ford Super Duty ranked highest in their respective segments."
In total, seven of Ford's 10 assessed models placed in the top three of their respective categories, proving high quality across trucks, SUVs, and performance cars. Prosper Ford features these award-winning vehicles: Mustang, Super Duty, F-150, and Explorer. Visit Prosper Ford for a test drive to see Ford's top-tier craftsmanship in action.
More Information
Read about Ford's victory as the No. 1 mainstream brand in the J.D. Power Initial Quality Study. Prosper Ford is ready to provide all the information and assistance you need. Contact Prosper Ford today to learn more.